His use to language may also not pass the literary muster. Edward de Bono’s work is also not very graphically appealing. They need lot of metal processing and practicing. I will warn my friends - these books are unlike many business books. Some of my fav books include are shown below. His wisdom resonates still today and I discover and learn something new every time I use them or read his books. I first learned about Edward de Bono in my Design School decades ago. He leverages his creative techniques from Psychology and Neuroscience, but his techniques are really easy to utilize by anyone at any context. His systematic approach has helped demystify ‘creativity’ as a function of thinking, and not handy skills as many use to believe.Įdward de Bono has established that creativity is not an inborn virtue, but it is developed only practice. He has popularized role of creativity from Education Systems to the Business Management. Edward de Bono is among the greatest in the domain of Creativity as Thomas Edison was to Electrical Inventions.
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